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We are a multicultural and multilingual team of cloud specialist and senior business consultants with different professional backgrounds. We believe that any organization regardless of its purpose, size or type, can greatly benefit from the use of cloud technologies to implement the right mix of practices and methodologies. We believe that when elastic computing resources are paired with relevant, accurate, timely, accessible and understandable information, the results are simply amazing.

COMPANY LEADERSHIP

Alex Lares
Founding partner. Since early 2005, Alex manages new and existing Force.com implementations undertaking a range of activities including requirements gathering, business process mapping, application design/configuration/development and complex data manipulation, migration and integration. As a highly accomplished business and Force.com consultant, he has accumulated experience in myriad industries including media, healthcare, manufacturing, financial services, real estate, technology, distribution, business and marketing services among others.

Before joining the Force.com ecosystem, Alex successfully led an effort to achieve ISO 9001:2000 certification at a Spanish consultancy. He also held various fraud, authorizations and operations-related positions in American Express - Corp Banca in Venezuela.

Alex was educated at the Universidad Santa María in Caracas where he earned a bachelor's degree in business administration. He is a technology enthusiast to the core, often enjoying gadgets as an early adopter and researching business and technology trends. His other interests include studying architecture, managing his enormous music collection, spending time with family and friends and exercising.

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